What are the best platforms to launch a gaming ad campaign?
When focusing specifically on ad networks, several top platforms specialize in delivering gaming ad campaigns effectively. These ad networks connect advertisers with game developers and publishers to place ads across a wide range of games and apps. Here are the best ad networks for launching a gaming ad campaign:
7Search PPC
Known for high-quality banner and native ad formats, 7Search PPC delivers immersive ad experiences with minimal disruption to gameplay. It supports both rewarded and banner ads, making it ideal for brands that want strong engagement from mobile gamers.
Unity Ads
Unity Ads is one of the most popular ad networks for mobile games. It allows advertisers to serve video, rewarded, and playable ads within games built on the Unity engine, reaching millions of players worldwide. Its seamless integration and performance-based model make it a top choice for game advertising.
IronSource
IronSource is a powerful ad network that focuses on monetizing mobile apps through engaging ad formats like rewarded video, interactive ads, and offerwalls. It provides robust analytics and targeting tools to optimize ad performance and reach the right audience.
Chartboost
Chartboost is a mobile ad network and monetization platform specifically designed for game developers. It offers interstitial, rewarded, and video ads, as well as strong tools for user acquisition and analytics.
Vungle
Vungle specializes in high-quality video ads for mobile gaming apps. Its SDK is integrated into thousands of games, enabling advertisers to serve dynamic and high-performing video campaigns with strong ROI potential.
Tapjoy
Tapjoy focuses on rewarded ads, which offer in-game currency or perks in exchange for engaging with an ad. This ad network is particularly effective for driving conversions and increasing in-game brand awareness through value exchange.
Each of these ad networks is tailored to the gaming environment and offers robust tools for targeting, analytics, and user engagement. Choosing the right network depends on your campaign goals, ad format preferences, and target gaming audience.
